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Media Advisory: Infinite connections over 20 years

Canadian voices come together to mark milestone anniversary and set tone for next chapter in Canadian Blood Services story

OTTAWA, Sept. 26, 2018 (GLOBE NEWSWIRE) --

WHAT Corporate broadcast to recognize the infinite number of connections needed to sustain Canada’s lifeline, today and into the future
   
WHO Hosted by Dr. Graham Sher (CEO, Canadian Blood Services), with support from local designated hosts, and featuring personal stories from Canadian donors, recipients, employees and volunteers
   
WHEN Friday, Sept. 28, 2018, 11:30 a.m. ET
   
WHERE 9 locations across Canada, including: Vancouver (Oak St.), Calgary (Eau Claire), Edmonton Saskatoon, Winnipeg, Brampton, Toronto (Yonge & Bloor) Dartmouth and Ottawa (Head office)
   
VISUALS Each location will showcase a distinct aspect of Canadian Blood Services’ renewed commitment to go to infinite lengths to help save the lives of Canadian patients (post event, digital assets will be published to: blood.ca/about-us/our-story)

On Sept. 28, 2018, Canadian Blood Services will commemorate its 20th anniversary with a corporate event hosted from Ottawa that will connect numerous sites across the country.

The event will include a range of speakers representing the generosity of donors, the appreciation of recipients, the discoveries of science, and the restoration of patient health.

As we prepare to begin a new chapter in our history, we will acknowledge the significance of our legacy, as well as look ahead to what’s needed: to remain relevant to donors, to increase participation in our systems, and to expand awareness of our work in blood, plasma, stem cells, and organs and tissues. In commemoration of our anniversary, we want to demonstrate to all Canadians that we are keeping pace with the changes in Canada’s health care landscape, by renewing our promise to Canadians.

Keeping our promise to Canadians means forging a connection that is infinitely stronger today, because it will give every patient who needs it, the real possibility of a stronger tomorrow.

To learn more about our event, contact media@blood.ca and/or reach out to us at 1-877-709-7773.

About Canadian Blood Services
Canadian Blood Services is a not-for-profit charitable organization. Regulated by Health Canada as a biologics manufacturer, and primarily funded by the provincial and territorial ministries of health, Canadian Blood Services operates with a national scope, infrastructure and governance that make it unique within Canadian healthcare. In the domain of blood, plasma and stem cells, we provide services for patients on behalf of all provincial and territorial governments except Quebec. The national transplant registry, for interprovincial organ sharing and related programs, reaches into all provinces and territories, as a biological lifeline for Canadians.  

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FOR MORE INFORMATION
TEL. 1-877-709-7773
EMAIL media@blood.ca 

Wednesday, September 26, 2018 - 13:00